Play Adshel & Billboard Mall, English

Need help? Please contact if you need help or have any questions regarding the delivery specifications.

1. Format and technical specifications

Length of spot: 5 or 10 seconds – check the lenght of the spot you bought.

Format Play Adshel
• Definition: 9:16 (portrait format)
• Screen size: 50’–75”

Format Play Billboard
• Definition: 16:9 (landscape)
• Screen sizes:
RO’s Torv: W366xH205,8 cm + W244xH137,2 cm.
Ballerup Centret: W366xH205,8 cm.
Waves: W244xH137,2 cm / Outdoor LED W400xH224 cm

Linear content
• Resolution: 1080×1920 px &  1920×1080 px
• File format: .mov. or .mp4. (Static material is delivered as .jpeg or .png, 72 dpi.)
• Codec: h.264.
• Bitrate: Max 20 000 kb/s.
• Framerate: 25 fps.

Dynamic content
• HTML5.
• Browser: Chromium 59 Embedded Framework with integrated cache functionality. (The solution should also be able to function offline and use a cache function. In this way you don’t need millisecond-quick answers since 3G/4G coverage may vary in different environment.)
• Delivery format: URL.

Layout recommendations
• Dynamic content and not still images for best effect.
• Easy-to-decode messages in texts as well as images.
• Use color contrasts.
• Make sure that logos are easy-to-decode.

See our digital design guidelines to use the media in the best possible way.

2. Delivery

Delivery of files
At least 3 days prior to campaign start, all files must be submitted to us via our website in order to secure a problemfree delivery. NB. For HTML solutions files must be delivered minimum 10 days before campaign start.

Do you use co-branding? If you intend to advertise together with another brand, we must be notified of this no later than 4 weeks before the start of the campaign to ensure delivery of the reserved campaign.

Upload files

File naming: Order number_Client_Campaign week_Media

It is the advertiser’s responsibility to ensure that the layout or design does not conflict with the Danish Marketing Act or infringe third party intangible rights, and that the material complies with the stated specifications. View our general business terms here.

Upload files to ClearChannel here: http

Ring til os

+45 3644 0244. Eller send en e-mail til